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Ref No. Title Author(s)
12/523C Eco$ave, Can They Save the Planned Business?

Product Type: Case

Functional Area: Social Enterprises & Ethics, Strategy & General Management
Pub. Year: 2013

This case is primarily used for teaching students how to make reasonable decisions with regard to entrepreneurship or starting a business, regardless of whether they have any working experience. The i...

Yanfeng Zheng
12/524C Procter & Gamble in China

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2012

The case is set in 2011. P&G has announced that it wishes to serve an additional billion customers globally within the next five years. To do so, it will have to expand its activities in China. P&G is...

Michael J. Enright
12/522C iBakery: How a Hong Kong NGO Ventures into Social Enterprise

Product Type: Case

Functional Area: Social Enterprises & Ethics
Pub. Year: 2012

iBakery is the name of two social enterprises (¡§SEs¡¨)¡Xa bakery shop and a café¡Xestablished by Tung Wah Group of Hospitals (TWGHs) of Hong Kong with a social mission to train and employ people with dis...

Florence Chan
Sammy Fung
W. H. Lo
12/519C Fullness Christian Social Enterprise Limited¡XOffering a Right Path to Deviant Youth in Hong Kong

Product Type: Case

Functional Area: Accounting & Control, Finance & Investments, Social Enterprises & Ethics, Strategy & General Management
Pub. Year: 2012

In 2008, Fullness Christian Social Enterprise Limited (¡§FCSE¡¨) was established as a commercial-based subsidiary of Fullness Christian Vocational Training Centre, a locally registered charitable organi...

Sammy Fung
Ted Kwan
Boby Shiu
12/518C WebOrganic: Creating a Blue Ocean for a Social Cause

Product Type: Case

Functional Area: Social Enterprises & Ethics, Strategy & General Management
Pub. Year: 2012

On a mission to give ¡§hope, chance and choice¡¨ to underprivileged students, Erwin Huang started the social enterprise WebOrganic to sell quality computers and internet services to students at below-ma...

Julie Yu
Penny Lau
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