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Shanghai Interior Automotive Door System: Running a Manufacturing Operation in China  
Product Ref: 11/489C Company: Shanghai Interior Automotive Door System Co. Ltd

Product Type: Case Industry: Auto parts and equipment

Related Product(s): Teaching Note
Shanghai Interior Automotive Door System Co. Ltd (formerly Shanghai Delphi) was a leading player in China's automotive component industry with a 30%market share. Nonetheless, between 2007 and 2009, it failed to meet its profit targets for three consecutive years. A number of factors contributed to this failure, some internal and some associated with the challenges of working in an emerging economy. If Shanghai Interior is to stay competitive, it has to start making its targets.
Functional Area : Accounting & Control
Production & Operations Management

Learning Objective: 1.To explore the challenges associated with running a manufacturing operation in China smoothly. 2.To apply frameworks to practical business situations, in particular Merchant and Van der Stedes¡¦ (Management Control Systems, 2011) ¡§out of control¡¨ (direction, incentives and personal limitations) framework to further understand the problems of management control.
Length: 5 pages Country: China (People's Rep. of)

Pub. Year: 2011 Level of Difficulty: 1
This product type is available in the following language(s):      English
Related Information: N/A
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