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PGL: The Entrepreneur in China's Logistics Industry                                                                                                                                                                                           
Product Ref: 04/207C Company: PG Logistics

Product Type: Case Industry: Transportation

Related Product(s): Teaching Note
Authors: Benjamin Yen   Phoebe Ho
Business ventures experience the most drastic transition as they emerge from entrepreneurial growth to achieve business stabilization. The Guangzhou-based PG Logistics Group (PGL), considered a high-growth enterprise in China's fledging logistics industry, has gained a significant first-mover advantage after securing a stable customer base and operational scale. The Company is poised to gain further leadership as the industry is expected to undergo exponential growth in the next few years. However, the transition from a single-owner driven venture to an established organization is a demanding undertaking, as the Company faces unprecedented challenges in multiple areas. This Case examines the success factors contributing to the Company's phenomenal growth as a private-owned enterprise in China, and the decisions and issues it faces as it transforms itself into an established enterprise going forward. The Case can be used in an entrepreneurship course addressing the challenges associated with managing entrepreneurial growth.
Functional Area : Management of Information Systems
Strategy & General Management

Issues: Business Strategy, Managing Growth, Enterprise Development
Length: 12 pages Country: China (People's Rep. of)

Pub. Year: 2004 Level of Difficulty: 1
This product type is available in the following language(s):      English   Simplified Chinese
Related Information: N/A
This is a part of The Trade & Industry Department SME Case Series
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